Financial report calculations

Usizy Net Revenue Generated

The net revenue driven directly by the Usizy platform is calculated using the following formula:

$$\text{Usizy Net Revenue Generated} = \text{Sales After Recommendations} - \text{Usizy Fee} - \text{Estimated Size Guide Revenue}$$

  • Estimated Size Guide Revenue: This baseline is determined by applying a calculated conversion rate to the exact same volume of visitors who interacted with the Size Adviser during your selected dashboard period.
  • Size Chart CVR (Conversion Rate): This variable is estimated by analyzing the interplay between your direct buyer conversion rate and the active Usizy conversion rate.
  • The Comparison Logic: By mapping this visitor volume against the projected Size Chart CVR, the system models the hypothetical revenue impact a traditional, static size guide would have generated for your e-commerce store instead of the Size Adviser.
  • Market Benchmarks: Industry statistics and market trends indicate that a standard, static size guide converts up to 300% more effectively than an e-commerce store with no sizing solution at all, while the dynamic Usizy Size Adviser converts up to 300% more effectively than a static size guide.

Size Chart Net Revenue Generated

To isolate the value of a standard size chart against a completely unassisted shopping experience, we apply the following calculation:

$$\text{Size Chart Net Revenue Generated} = \text{Estimated Sales After Click on Size Chart} - \text{Estimated Direct Revenue}$$

  • Estimated Direct Revenue: This represents the baseline volume of transactions expected from the same cohort of visitors who used the Size Adviser during the selected period, assuming no sizing tools were present.
  • Direct CVR Application: The Direct CVR is the actual conversion rate achieved by your store during the selected timeframe. This rate is applied to the pool of visitors who used Usizy to calculate the baseline percentage of customers who would have completed their purchase anyway, even if no sizing solution had been available.